Posts Tagged ‘stats’

Click Through Stats

My Landing Page Bounce Rate Sucks | An Experiment To Watch

To me, one of the most important landing page Key Performance Indicators, is the BOUNCE RATE!  The bounce rate, in layman’s terms, is basically the number of site visits that ...

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Banner Advertising ClickThrough Vs. Target Market Interest

A recent colleague was talking to me about the clickthrough rate of his ads on a targeted niche market site.  By looking at just the number of click throughs, he ...