Posts Tagged ‘Advertising’

xbox-360

How To Advertise On XBOX Live and In-Game Experience

Per the XBOX advertising section on Microsoft.com, there are a few Interactive Campaigns that have had tremendous branding and viral social value to extend the knowledge & marketability of a ...

Do You Have to be Minority to Market to Minorities?

As I read through  an article on Minority and Multicultural marketing, I was amazed at several stated statistics: In 2009, the U.S. African-American market’s buying power was $910 billion, while ...

Marta Transit Digital Advertising

M.A.R.T.A. Transit Digital Advertising… More Expensive Without Tracking?

Interactive marketing mavens should obsess about campaign performance indicators.  This should include ON and OFFline campaigns… right? As a train commuter on the Atlanta-based MARTA system, it irks me when ...